Forward Festival: Lukas Cottrell to speak on “Better Brands for a better world”

Hamburg, 11.06.2021

The Forward Festival – one of the leading events when it comes to creatively groundbreaking topics in design and communication – will take place in Hamburg on 1-2 July. Among the guest speakers is Lukas Cottrell, who will be interviewed by Nina Kirst, managing editor of PAGE magazine.

The coronavirus situation is easing, but the pandemic has got many people thinking. Do we really want to go back to the old ways, or rather use the opportunity to renew the fundamental values that guide our actions? There is a desire for sustainable solutions instead of unbridled growth – and the design community must reflect on how it can contribute. This is about much more than using recycled paper and lots of green; it's about technical innovations, digital optimization and dealing responsibly with issues of gender and diversity.

At the Forward Festival, Nina Kirst, managing editor of PAGE Magazine, will speak with Lukas Cottrell about what kind of actions people expect from brands, and how designers can help brands fulfill these expectations (July 1, 5:30 p.m.). For more information about the festival program, click here. You can take part in person (designxport, Hafencity Hamburg) or watch the live stream.

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