A new trade fair strategy and design which promote the brand's appearance.
Linde stands for innovation, approachability and authenticity and is committed to being a true partner and goal enabler for its clients, and so it was natural to place this exact promise at the core of a new trade fair strategy for Linde.
Today, the new design now enables Linde to effectively maintain a dialogue with all its trade fair visitors through an exhibition space that visually stands out, yet remains instantly recognisable.
Linde has been displaying its new trade fair design at industry shows since autumn 2014, including EuroBLECH, glasstec, Fakuma, Achema as well Anuga FoodTec, and utilises a flexible design approach to successfully communicate with its diverse, professional audience.
Linde AG has a comprehensive network of both manufacturing and distribution facilities within Germany which supply around 150,000 customers across the country. Modern production facilities, regular quality controls and a nationwide, logistical network ensure a maximum degree of supply continuity.