The Peter Schmidt Group has won five Red Dots plus a 6th for

The Peter Schmidt Group has received six prizes in communication design at this year's Red Dot Award, with the corporate design of the Rosa Schapire Art Prize being especially honoured with a Red Dot

Unconventional, courageous and concise were the attributes flawlessly conveyed by the upside down "R" of the Rosa Schapire Art Prize that had convinced the jurors to give it a prestigious “Best of the Best” Award in communication design. Following previous honours at the iF Design Award, CDP and the Berliner Type Award as well as a "Gute Gestaltung" at the DDC, this latest Red Dot "Best of the Best" is a further testament of the art prize’s outstanding design quality.

The excellence of the Sound Branding for Schüco, developed in cooperation with BLUT Conceptual Audio Design, and the corporate design of the craft beer Wolfscraft alongside the corporate design relaunch of the navigation service Here have also been acknowledged with Red Dot awards this year. In addition, the Peter Schmidt Group also won with two projects it had realised for itself: The agency’s Memphis style exhibition stand at the EuroShop 2017 retail fair in Düsseldorf, that had a memorable oversized popcorn cannon, and its own Gin44 that had exactly 44 Botanicals, 44% alcohol and 44 different labels which had been created by 44 designers.

"The diverse range of award winning projects reflects clearly our strength at holistically managing brands of all sizes and effectively positioning them across every media channel," said Lukas Cottrell, Managing Director of Peter Schmidt Group. "This not only applies to complex brand rollouts for major, stock exchange listed companies and our extensive work for cultural institutions, but equally to our own creative projects too."

The Peter Schmidt Group is currently Germany's most successful brand and design agency in terms of turnover. From its locations in Hamburg, Frankfurt, Düsseldorf, Munich and Tokyo the agency manages global brands, such as Linde, Henkel and Hilti, alongside financial institutions, such as DZ BANK and Postbank, as well as numerous cultural institutions, including the Haus der Bayerischen Geschichte, Munich’s Pinakotheken galleries and the Goethe Institute.