Lukas Cottrell becomes Managing Partner

Lukas Cottrell is now a partner at the brand and design agency Peter Schmidt Group. Like Armin Angerer, he now holds the title Managing Partner.

Last year, the Peter Schmidt Group expanded the circle of its management team, and now Lukas Cottrell has been promoted from Managing Director to Managing Partner: Like Armin Angerer, he is now a partner in Germany's leading brand and design agency, where he has been working since 2015. "The Peter Schmidt Group has grown rapidly in recent years. Lukas Cottrell has played a decisive role in this development by networking diverse disciplines, strengthening Frankfurt as a location and building up a powerful strategy department. Pitch wins and well-known new customers such as Deutsche Bahn are impressive proof of the success of his work," says Armin Angerer. "I'm pleased to announce Lukas as a partner within the agency with immediate effect."

For more than 20 years, Lukas Cottrell has been implementing holistic communication solutions for leading international brands. He consistently thinks beyond design and motivates companies to develop meaningful brand experiences with high emotional impact. At Peter Schmidt Group he manages clients such as Deutsche Bahn, Linde, DZ BANK and KfW. Prior to joining the Peter Schmidt Group, Cottrell held various executive positions in the field of global marketing and brand consulting. He holds a Master of Science degree in economics and a degree in organizational development and change management.

The Peter Schmidt Group was founded in 1972 and is now part of the BBDO Group Germany. Around 220 employees work at the agency's offices in Hamburg, Frankfurt, Düsseldorf, Munich and Tokyo.