PAGE 2/2023: "True Stories" – how brands communicate sustainability

Hamburg, 12.01.2023

How can brands use design to communicate their approach on sustainability? In issue 2/2023, PAGE magazine talked to Norbert Möller about his work for our client Holcim.

Sustainability is a key topic – also in the business world. You often read about the initiatives of small start-ups, but large industrial companies are also changing their mindsets and transforming their products and processes. They face the challenge of communicating the change to more sustainability authentically and credibly. For the article "True Stories" in the current issue of PAGE, our Executive Creative Director Norbert Möller gives an insight into his work for Swiss building materials manufacturer Holcim.

Holcim has been undergoing a transformation process for years, which is now also visible with a comprehensive rebranding. A best practice of sustainable storytelling and at the same time a role model in the construction industry. 

In the current issue of PAGE, you can read how we accompanied Holcim on this journey and how brands avoid the suspicion of greenwashing. Order your copy here.

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